This Privacy Policy explains how 777ex collects, uses, stores, shares and protects personal data submitted by users of the platform. We are committed to handling your information responsibly and transparently — in accordance with applicable data protection principles.
Last Updated: January 2026This summary covers the principal data practices described in this Privacy Policy. It does not replace the full policy text — please read all clauses below for the complete picture.
Registration details, KYC documents, transaction records, device and browser data, gameplay activity and communication history — collected only to the extent necessary for platform operation and compliance obligations.
Account management, KYC verification, fraud prevention, responsible gambling monitoring, customer support, marketing communications (where consented) and compliance with applicable regulatory obligations.
Data is shared only with vetted service providers (payment processors, KYC bureaus, game studios, IT infrastructure partners) under strict data processing agreements, and with regulatory or law enforcement authorities where legally required.
Industry-standard encryption (TLS in transit, AES at rest), access controls, pseudonymisation where applicable, and regular security assessments protect your personal data from unauthorised access or disclosure.
Subject to applicable law, you have rights to access, correct, delete, restrict processing of and port your personal data. Requests are handled through the support channels detailed in this Policy.
Personal data is retained only as long as necessary for the purposes for which it was collected, or as required by applicable regulatory and anti-money laundering obligations. Inactive account data is reviewed periodically for deletion or anonymisation.
This Privacy Policy (hereinafter "the Policy" or "this Policy") is issued by 777ex (hereinafter "777ex", "we", "us" or "our") and governs the collection, processing, storage, sharing and protection of personal data submitted by individuals (hereinafter "you", "the User" or "the Player") who access or use the 777ex online gaming and sports betting platform available at 777ex.cam and any associated subdomains, applications or services operated under the 777ex brand.
777ex is committed to processing personal data responsibly, proportionately and in accordance with applicable data protection principles. We collect only the data we need, use it only for the purposes described in this Policy, and take reasonable technical and organisational measures to protect it from unauthorised access, disclosure or misuse.
By registering an account on 777ex, you confirm that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not consent to the terms of this Policy, you must not register an account or use the 777ex platform.
This Policy should be read in conjunction with the 777ex Terms & Conditions, which govern the overall agreement between you and 777ex. In the event of conflict between this Policy and the Terms & Conditions on any data-related matter, this Policy shall prevail.
For the purposes of this Privacy Policy, the following definitions apply:
777ex acts as the Data Controller in respect of personal data collected from users of the platform. For purposes of this Policy, "777ex" refers to the legal entity operating the 777ex gaming platform at 777ex.cam under the applicable operator licence.
Users in Pakistan should note that 777ex does not claim to be regulated by, or registered with, the Government of Pakistan, the Pakistan Telecommunication Authority (PTA), the State Bank of Pakistan, or any provincial data protection authority. Users must independently assess the applicability of local data protection frameworks — including any obligations under Pakistan's Personal Data Protection Bill or successor legislation — to their use of the platform.
For all data-related enquiries, requests and complaints, please contact the 777ex Data Support team via Live Chat or the Help Centre. Contact details are provided in Section 17 of this Policy.
When you register an account on 777ex, we collect information including your full legal name, date of birth, email address, country of residence, and login credentials. This information is required to open and maintain your account and to fulfil KYC obligations.
To comply with anti-money laundering obligations and verify player identity, we collect KYC documentation including: government-issued photo ID (e.g., CNIC for Pakistani users, passport or national identity document), proof of address (utility bill, bank statement dated within three months), and in some cases, source-of-funds documentation. KYC data is handled with heightened security controls given its sensitivity.
We collect records of all deposits and withdrawals made through your account, including transaction amounts, timestamps, payment method identifiers (masked where applicable) and transaction reference numbers. This data is required for account management, fraud prevention and regulatory compliance.
We collect records of all wagers placed, games played, betting history, session durations, win/loss outcomes and responsible gambling tool usage. This data is used for account management, responsible gambling monitoring and dispute resolution.
When you access 777ex, we automatically collect certain technical data including your IP address, device type, operating system, browser type and version, referral URL, pages viewed and session duration. This data is used for platform security, fraud detection and analytics.
Records of communications between you and 777ex — including Live Chat transcripts, email correspondence and Help Centre ticket submissions — are retained for quality assurance, dispute resolution and compliance purposes.
| Category | Examples | Primary Purpose |
|---|---|---|
| Registration Data | Name, email, date of birth, country | Account creation & KYC |
| KYC Documents | CNIC, passport, proof of address | Identity verification & AML |
| Financial Data | Deposit/withdrawal records, payment method refs | Transaction management & fraud prevention |
| Gameplay Data | Bet history, session logs, game activity | Account management & responsible gambling |
| Technical Data | IP address, device, browser, session | Security, fraud detection & analytics |
| Communication Data | Chat logs, emails, support tickets | Support, quality assurance & compliance |
| Cookie/Tracking Data | Session cookies, preference cookies, analytics | Platform function & performance analytics |
777ex processes personal data on one or more of the following legal bases, depending on the nature of the processing activity:
Personal data collected by 777ex is used for the following purposes:
777ex will not use your personal data for any purpose materially incompatible with the purposes described above without first providing notice and, where required, obtaining your consent.
777ex shares personal data with carefully vetted third-party service providers who process data on our behalf under written data processing agreements. These include payment processing partners, KYC and identity verification bureaus, game content providers operating under licence, cloud infrastructure and hosting providers, customer support platforms, and analytics and security service providers.
777ex may disclose personal data to regulatory bodies, law enforcement agencies or other governmental authorities where required by applicable law, court order, or legitimate legal process. We will notify affected users of such disclosures where we are legally permitted to do so.
Where required under the operator's licensing obligations, certain player data may be shared with responsible gambling registries or self-exclusion databases to fulfil platform exclusion and player protection commitments.
In the event of a merger, acquisition, asset sale or restructuring affecting 777ex, personal data held by the platform may be transferred to the acquiring or successor entity as part of that transaction. Users will be notified of any such transfer and any material change to the applicable privacy regime.
777ex does not sell, rent or lease personal data to third parties for their own commercial marketing purposes.
777ex does not sell your personal data to any third party. Data sharing is limited to operational necessity, legal compliance and player protection obligations.
As an internationally operating platform, 777ex and its service providers may process and store personal data in jurisdictions outside the country from which you access the platform, including outside Pakistan. Where such transfers occur, 777ex takes reasonable steps to ensure that appropriate safeguards are in place to protect your personal data — including contractual obligations imposed on data processors through data processing agreements.
Users in Pakistan should note that there is currently no bilateral adequacy framework between Pakistan and most common data-hosting jurisdictions. By using the 777ex platform, you acknowledge and accept that your data may be transferred to and processed in jurisdictions with different data protection frameworks than those applicable in Pakistan.
777ex uses cookies and similar tracking technologies — including local storage, session identifiers and analytics pixels — to operate the platform, maintain session state, remember preferences and analyse usage patterns. The following categories of cookies are used:
Most browsers allow you to manage cookie preferences through their settings. Disabling strictly necessary cookies will impair your ability to use the 777ex platform. For analytics and marketing cookies, you may withdraw consent at any time via your browser settings or by contacting support.
777ex retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable legal and regulatory obligations. The following general retention principles apply:
Following expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be linked to an identifiable individual.
777ex implements appropriate technical and organisational security measures to protect personal data from unauthorised access, accidental loss, destruction, disclosure or alteration. Measures include:
While 777ex takes reasonable security precautions, no online platform can guarantee absolute security. You are also responsible for maintaining the security of your account credentials. If you suspect your account has been compromised, contact support immediately via Live Chat.
In the event of a data breach that is reasonably likely to result in a high risk to your rights and freedoms, 777ex will notify affected users without undue delay in accordance with applicable breach notification obligations.
Subject to applicable data protection law and the specific circumstances of your request, you may have the following rights in relation to your personal data held by 777ex:
To exercise any of the above rights, please submit a request through the 777ex Help Centre or contact support via Live Chat. We will respond to verified requests within the timeframe required by applicable law — typically within 30 days. 777ex reserves the right to verify your identity before processing any data rights request.
Please note that certain rights are subject to limitations under applicable law. For example, the right to erasure cannot override mandatory data retention obligations imposed by AML regulations. Where we cannot fulfil a request, we will explain the reason.
777ex is strictly an adults-only platform. The platform is not directed at, and does not knowingly collect personal data from, any individual under the age of 18 years old (or the higher minimum age required by the applicable operator licence jurisdiction). Age verification is conducted as part of the KYC process.
If you have reason to believe that a minor has provided personal data to 777ex, please contact us immediately via the channels in Section 17. Upon confirmation, the account will be closed and personal data associated with the minor will be deleted in accordance with applicable legal obligations.
18+ only, or the higher minimum required by the operator/license jurisdiction. Local laws may restrict gambling. Minors are strictly prohibited from registering or using the 777ex platform.
Where you have provided consent during registration or subsequently through account settings, 777ex may send you marketing communications including promotional offers, bonus announcements, event notifications and platform updates — via email or other channels you have opted into.
You may withdraw marketing consent and unsubscribe from promotional communications at any time by:
Withdrawal of marketing consent does not affect your ability to receive transactional communications — such as account notifications, security alerts, deposit confirmations and withdrawal updates — which are sent as part of your contractual relationship with 777ex regardless of marketing preference.
The 777ex platform may contain references to third-party services or products — including payment provider names cited as familiar local references for Pakistani users. 777ex does not control the content, privacy practices or data processing activities of any third party and is not responsible for any data collected by third parties when you interact with their services.
This Privacy Policy applies solely to the personal data collected by 777ex through the 777ex platform. Any interaction you have with a third-party service — including a bank, mobile wallet operator or payment provider referenced on this site — is governed by that party's own privacy policy.
777ex reserves the right to amend, update or replace this Privacy Policy at any time. The date of the most recent revision is displayed at the top of this page. Where amendments are material — particularly where they affect the purposes for which data is processed or the rights available to users — 777ex will provide advance notice via email or through an in-platform notification.
Continued use of the 777ex platform following the publication of any amendment constitutes your acceptance of the revised Policy. If you do not accept the revised Policy, you must discontinue use of the platform and close your account before the amendment takes effect.
We encourage you to review this Policy periodically to stay informed about how your personal data is being handled.
For questions, requests or complaints relating to this Privacy Policy or the processing of your personal data by 777ex, please contact us through the following channels:
All data rights requests will be handled in accordance with applicable data protection law. Verification of your identity will be required before any request is processed. We aim to respond to all verifiable requests within 30 days of receipt.
777ex does not operate under any data protection authorisation granted by Pakistani authorities including the PTA, State Bank of Pakistan or any provincial body. Pakistan's data protection legislative framework is evolving — users should monitor developments in local law applicable to their use of international online platforms. This Policy is not legal advice. For personal data protection queries specific to Pakistani law, we recommend consulting independent legal counsel familiar with Pakistani data protection legislation.
Our support team is available around the clock to handle data access requests, privacy queries and account-related concerns. For a full picture of your rights as a 777ex player, visit our FAQ or explore our Responsible Gambling page.
This website is intended for adults 18 years and older. 777ex does not operate under any Pakistani governmental licence or endorsement. References to Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah are for local context only. Gambling may be restricted in your jurisdiction — know your local laws.